Step+5+-+SWOT




 * || ===Strengths=== || ===Weaknesses=== ||
 * || * Technological Skills
 * Distribution Channels
 * Scale
 * Management
 * Product Quality
 * Reliable product
 * || * Change in age structure
 * Change in Customer tastes
 * Brand awareness
 * ===Opportunities=== || * need to increase customer base
 * Expand into different markets
 * Increase Customer retention || * Larger Competitor
 * Cost of investment ||
 * Cost of investment ||